B1.  Analysis and development of critical thinking about texts graphic design:
B.1.1 Framework of themes and disciplines of graphic design;
B.1.2 Tabulation of results and conclusions.
B2. Proposed draft:
B 2. 1 Design and support all stages of development of the self-proposed project;
B 2. 2 Develop and complete the project.
B3. Information structure:
B.3.1 Identify a complex system;
B.3.2 Hierarchy information;
B.3.3 Develop and complete the project.
B4. Information applied to a community:
B.4.1 Understand the concept of ethics in communication;
B.4.2 Identify a community and create a communication system to disseminate and support the cause; B.4.3 Develop and complete the project.

B1. Letter:
B1.1. Visual representation of the letter;
B1.2. Axis;
B1.3. Contrasts and Stress;
B1.4. Parts od the letter;
B1.5. Types of serifs and terminals;
B1.6. Typeface Classification.
B2. Text block:
B2.1. Colour and texture;
B2.2. Legibility and Readability;
B2.3. Body size and x Height;
B2.4. Kerning;
B2.5. Scales, Optical scales and Hierarchy;
B2.6. Kerning – cases studies;
B2.7. Leading and line length;
B2.8. Paragraphs;
B2.9. Formats;
B2.10. Grids;
B2.11. Pre-production and printing;
B3. Visual Communication: typographic culture and counter-culture.

B1. Introduction to the critical practice of contemporary Graphic Design;
B2. The discipline and design culture: Where do the intended framework of the historical evolution of the concept “Design”; the definition and context of the concept “Design Culture”; identification and critique of the various areas of intervention of the designer; and the identification of authors and contexts (publications, schools, events) determinants in theoretical work in design.
B3. The critical practice in design, taking as its central objective to describe and discuss the links between design and border areas: Ethics; art; policy; science; Technology. Analysis and contextualization of the notions “authorship”, “contexto”, “production” and “file”.
B4. Research Methods and project design. B5. Emerging forms of design: in order to discuss new theoretical approaches and novel processes for project-oriented approach.

B1. Communication media evolution in contemporary society;
B2. Digital communication media and new digital plataforms.
B3. Development stages of motivation graphics projects that combine texto, áudio, vídeo, graphic design, animation and visual effects.
B4. User Research.
B5. Strategy.
B6. Information architecture.
B7. Graphic language.
B8. Storyboard.
B9. Digital Animation.
B10. Technical development of animation in the software Adobe After Effects: Composition; using layers, masks, transparencies; object and text animation; applying, effects; working in 3D enviroment; using cameras and lights; rendering.

• 6416121 – Book Edition

B1. The crossed the xxi century, new thinking has provided the design field for creativity.
Identification of mutante fields, boundless imagination, no pre-defined media.
B1.1. Where the world of objects merges with planar imaging.
Information flows through screens with a false idea volumetric, able to cross the digital with the real. To create the Pop-Up Generation.
B1.2. Given a new dimension there is a huge universe to explore;
B1.3. A unique project that involves creating: Concept, Graphics, Name, Support Package.
B2. Exploration and definition of potencial research areas, with a view to building a theoretical and pratical MSc thesis under the DG.
B2.1. Analysis and explanation of possible topics using specutalive or subversive principles;
B2.2 Operation of these fields of reseach through the book/ publication. Proposes to redefine the object as speculative editorial support;
B2.3. Results/Conclusions.

The subject of the bibliographic reference “Graphic Design: Now in Production” to introduce students in a process of reflection, analysis and application around the current production trends of contemporary design. Considering different forms of production, material and immaterial, and their processes methodologies and means we intend to develop in students the critical thinking ability to project- practice from the point of view of authorship, industrial mechanisms, reception, consumption and design file.

B1. The emergence of the concept of public relations:
B1.1. The role of brands in contemporary societies;
B1.2. Several definitions of Branding idea according to the various players;
B1.3. Analysis of various case studies;
B1.4. Brand- boards analysis.
B2. Branding project:
B2.1. The briefing;
B2.2. Parcing;
B2.3. Research;
B2.4 Creating nominal brand- naming;
B2.5. Creating visual brand;
B2.6 Application in the universe of graphic media.

B1. Exercises in class, knowledge and techniques in the field of paper engineering, and tree-dimensional books:
B1.2 Understanding the specificity of materials and paper behavior;
B1.3 Understanding 3D structures and basic folds;
B1.4. Introduction to folding combinations in pop-up structures;
B1.5. Combining and articulating several structures to create original work.
B1.6. Experimentation and development of studies incorporating graphic elements in different to understand their relationship with the three- dimensional whole.
B2. Each student will develop an individual project accompanied by the professor. The students are encouraged to do their own additional research and incorporate acquired techniques.

B1. Understanding of popular culture as a way of experiencing the world.
B2. Art and politics.
B3. Original and copy;
B4. Design as culture.
B5. Contextualize the student before a heuristic of Design.
B6. Development of an autonomous thinking according to an holistic unerstanding of Design.

• 6416112 – Graphic Design Internship I

  The contents of the syllabus are variable depending on the research needs of each student, however, this research process common points, which include the syllabus, developing the dissertation development.

  1. Cognitive Maps.
  2. Presentation of the issue of Research;

  2.1 Theme;
  2.2 State of the art;
  2.3 Research question.

  3. Planning the investigation;

  3.1 Structure of internship report – Index of Research.

  4. Presentation of the research methodology to apply;

  4.1 Selection of various research methodologies.

  5. Presentation of theoretical and practical development of research documents;

  5.1 Development of the text included in the probation report;
  5.2 Development of practical project internship report

• 6416117 – Graphic Design Project I

  The contents of the programmatic are variable depending on the research needs of each student, however, this research process presents common points, which include the program contents, developing the preparation and completion of the dissertation.

  1. Cognitive Maps.
  2. Presentation of the Research question;

  2.1 Theme;
  2.2 State of the art;
  2.3 Research question.

  3. Planning the investigation;

  3.1 Structure of the research – Index.

  4. Presentation of the research methodology to apply;

  4.1 Selection of several research methodologies.

  5. Presentation of theoretical and practical development of research documents;

  5.1 Development of the texts that comprise the dissertation.
  5.2 Development of practical research project

  6. Oral presentation of the several stages of research.

Module 1
1. Production of scientific knowledge.
Module 2
2.Research project
2.1Definition of research topic;
2.2Literature review;
2.3Preparation of the research plan.
Module 3
3.Process Research
3.1Sampling;
3.2Methods for data collection;
3.3Analysis and interpretation of data;
3.3.1Qualitative data analysis;
3.3.2Quantitative data analysis.
Module 4
4.Writing the research work
4.1Structuring of scientific work;
4.2Writing a scientific text.

• 6416116 – Graphic Design Internship II

  The contents of the programmatic are variable depending on the research needs of each student, however, this research process presents common points, which include the program contents, developing the preparation and completion of the dissertation.
  1.Development of theoretical research dissertation.
  2.Practical development of the dissertation project.
  3. Completion of the internship report.

• 6416118 – Graphic Design Project II

  The contents of the programmatic are variable depending on the research needs of each student, however, this research process presents common points, which include the program contents, developing the preparation and completion of the dissertation.
  1.Completion of the theoretical research dissertation.
  2.Completion of the practical research project.
  3.Completion of the dissertation.