
Marketing and Tourism Promotion
Marketing and Tourism Promotion
Course Type:
Master’s Programme
Programme Coordinator
Júlia Fragoso da Fonseca
julia.fonseca@ipleiria.pt
Reference
2039
City
Language
Portuguese
Type
B-learning
Length
4 semesters
Vacancies
General and International student contingent: 30
Notice
Edital 2024 (PT Doc)
DGES certification


Study Plan
ECTS: 120
- 1st Year
- 2nd Year
ID | Name | Semester | ECTS | Length |
---|---|---|---|---|
2039203 | Estudos de Mercado | S1 | 5 | 1º Ano |
2039204 | Metodologias de Investigação | S1 | 5 | 1º Ano |
2039205 | Promoção e Comunicação Digital | S1 | 5 | 1º Ano |
2039201 | Promoção nos Mercados Turísticos | S1 | 5 | 1º Ano |
2039206 | Seminários I | S1 | 5 | 1º Ano |
2039002 | Comportamento do Consumidor | S1 | 5 | 1º Ano |
2039209 | Gestão do Relacionamento com Clientes | S2 | 5 | 1º Ano |
2039208 | Imagem dos Destinos Turísticos | S2 | 5 | 1º Ano |
2039211 | Legislação e Comércio Internacional | S2 | 5 | 1º Ano |
2039210 | Marketing e Decisão Estratégica | S2 | 5 | 1º Ano |
2039212 | Seminários II | S2 | 5 | 1º Ano |
2039207 | E-Marketing Turístico | S2 | 5 | 1º Ano |
ID | Name | Semester | ECTS | Length |
---|---|---|---|---|
2039216 | Opção Mest. Marketing e Promoção Turística II | A | 60 | A |
2039213 – Dissertação 2039214 – Projecto 2039215 – Estágio |
Entry Requirements
- a) Holders of a degree or legal equivalent in the areas of Marketing, Tourism and related areas;
- b) Holders of a foreign academic degree conferred following a 1st. cycle of studies organized according to the principles of the Bologna Process, for a State acceding to this process in the areas of Marketing, Tourism and areas like;
- c) Holders of a foreign higher education diploma that is recognized as meeting the objectives of an undergraduate degree by the Technical and Scientific Council of the School;
- d) Holders of an academic, scientific or professional curriculum that is recognized as certifying the skills to attend this cycle of studies by the Technical and Scientific Council of the School;
- e) Students who are close to completing their undergraduate degree in the field required for entering the Master’s degree, and declare it in their application.
- a) Holders of a degree or legal equivalent in the areas of Marketing, Tourism and related areas;
- b) Holders of a foreign academic degree conferred following a 1st. cycle of studies organized according to the principles of the Bologna Process, for a State acceding to this process in the areas of Marketing, Tourism and areas like;
- c) Holders of a foreign higher education diploma that is recognized as meeting the objectives of an undergraduate degree by the Technical and Scientific Council of the School;
- d) Holders of an academic, scientific or professional curriculum that is recognized as certifying the skills to attend this cycle of studies by the Technical and Scientific Council of the School;
- e) Students who are close to completing their undergraduate degree in the field required for entering the Master’s degree, and declare it in their application.
Accreditation
State: Accredited
Number of years of accreditation: 6
Publication Date: 10/05/2019
State: Accredited
Number of years of accreditation: 6
Publication Date: 10/05/2019
More Information
Contacts
E-mail: estudante.internacional@.ipleiria.pt
Contacts
E-mail: estudante.internacional@.ipleiria.pt
Application Fee
60€
Enrolment Fee
General contingent: 50 €
International student contingent: 100€
General contingent: 50 €
International student contingent: 100€
Tuition Fee
General contingent: 1.140,00 €
International student contingent 3.000,00 €
General contingent: 1.140,00 €
International student contingent 3.000,00 €