Communication and Media

Bachelor’s Programme

The study programme in Communication and Media aims to prepare professionals with solid theoretical and practical training in communication and media. The students develop competencies for professional practice in the subfields of journalism, communication management and strategic communication. The training enhances production in different languages and technologies.

Programme Coordinator

Inês Catarina Seabra Conde dos Santos
ines.conde@ipleiria.pt

Reference

L099 / 3099

School

Education and Social Sciences

City

Leiria

Language

Portuguese

Type

Morning & Afternoon

Length

6 semesters

Vacancies

General contingent: 40
International student contingent: 8

DGES certification

Link to Registration

The curriculum aims to provide students with the following skills and knowledge:

To understand the history and dynamics of the development of communication and media
To distinguish between the purposes and specific characteristics of subfields and professions in the area of communication
To understand the organization of media, its main formats and operating dynamics
To design, plan and produce appropriate content for different areas of professional activity (information and communication management)
Identify the characteristics of different media and master production technologies to achieve appropriate solutions for different goals and media (print, audio, video, digital)
To develop design and production skills for appropriate solutions to be applied to multimedia environments
To develop critical analysis and project review skills
To understand the legal and ethical frameworks of professional practice in the area
To understand the political, economic and cultural frameworks of contemporary societies
To reflect on technologies and discourse of the media and their social impact
To analyze the processes and contexts of reception of media products
To develop research skills in communication
To explore critical analysis and self-reflection skills guiding performance and professional development

Scientific area of the study
Communication Studies

Careers Options

Programme

Journalism
Communication Management
Strategic Communication
Advertising
Public Relations
Press Office
Audiovisual and Multimedia Production
Media (Press, Radio, TV, Multimedia)
Communication, Advertising and Consulting Agencies
Communication Offices (public and private institutions)
Business Sector in general (communication management and strategic communication)
Design Agencies
Multimedia Production Companies
Content Production Companies

1st Year
ID	Name	Semester	ECTS	Length
	Foreign Language I	1st Semester	4	49 h
Students must choose one of the following curricular units: English Spanish
	Communication Theories	1st Semester	5	49 h
	Contemporary History	1st Semester	5	64 h
	Communication in Portuguese	1st Semester	5	49 h
	Image Theory and Practice	1st Semester	6	66 h
	Media History and Dynamics	1st Semester	5	49 h
	Marketing and Integrated Communication	2nd Semester	5	49 h
	Research in Social Sciences and Communication	2nd Semester	5	49 h
	Discurso e Multimodalidade	2nd Semester	5	49 h
	Foreign Language II	2nd Semester	4	49 h
Students must choose one of the following curricular units: English Spanish
	Produção Audiovisual	2nd Semester	6	66 h
	Information and News Genres	2nd Semester	5	49 h

2nd Year
ID	Name	Semester	ECTS	Length
	Journalism Laboratory	1st Semester	5	49 h
	Political Science and International Relations	1st Semester	4	49 h
	Multimedia Technologies	1st Semester	5	64 h
	Sociology of Communication	1st Semester	5	49 h
	Communication Workshop I	1st Semester	3	15 h
	Media and advertising	1st Semester	4	49 h
	Aesthetics and Graphics	1st Semester	4	49 h
	Law and Deontology	2nd Semester	5	49 h
	Elective I	2nd Semester	4	49 h
Students must choose one of the following electives Journalism and Media Production Public Relations and Consulting Editing and Editorial Production Livre I
	Contemporary World Issues	2nd Semester	4	49 h
	Produção de Conteúdos Transmedia	2nd Semester	5	66 h
	Elective II	2nd Semester	4	49 h
Students must choose one of the following electives Journalism and Media Production Public Relations and Consulting Editing and Editorial Production Livre II
	Teorias da Produção Noticiosa	2nd Semester	5	49 h
	Communication Workshop II	2nd Semester	3	15 h

3rd Year
ID	Name	Semester	ECTS	Length
	Project	1st Semester	12	64 h
	Elective III	1st Semester	4	49 h
Students must choose one of the following electives Oficina de Escrita e Criatividade Educação para a Literacia dos Media Comunicação e Inovação Livre I
	Elective IV	1st Semester	4	49 h
Students must choose one of the following electives Oficina de Escrita e Criatividade Educação para a Literacia dos Media Comunicação e Inovação Livre II
	Media Analysis	1st Semester	5	49 h
	Gestão das Redes Sociais	1st Semester	5	49 h
	Interneship	2nd Semester	30

Entry Requirements

For further information about international students’ applications,
please see International Applicants
or contact the International Students’ Office by email at: estudante.internacional@ipleiria.pt

Accreditation

State: Accredited
Nº de anos de acreditação: 6
Date of publication: 14/03/2025
A3ES Accreditation

Application Fee

60€

Enrolment Fee

General contingent: 30€
International student contingent: 100€

Tuition Fee

General contingent: 697 €
International student contingent: 3000€